← All work
B2B Sales FORS

Usable contact coverage from 20% to 82%

Multi-brand portfolio

82% Usable contact coverage (was ~20%)

Challenge

A sales team held 8,600+ target accounts with no reliable contact data. Outreach ran on manual LinkedIn lookups, and roughly one in five contacts was actually usable. Reps spent more time finding people than talking to them.

Approach

  1. Ran an automated enrichment and verification waterfall against the full target-account list.
  2. Scored and prioritised the best-available email and phone for each contact.
  3. Deduplicated every result against the CRM before it reached a rep.

Results

  • Usable contact coverage rose from ~20% to 82% of the target list
  • Manual LinkedIn lookup work eliminated
  • Reps work a verified list instead of building one
Read more case studies →

Start with the brief.

Tell us what your business needs. We'll tell you whether software can do it, and how.

Get in touch Check your readiness